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Dane Roth

Office 312-228-6843

E-mail dane.roth@ketchum.com

Caroline Friedman

Office 312-228-6863

E-mail caroline.friedman@ketchum.com

The American garage - ever the dumping ground for all things in the home without a home - doesn’t have to be this way. Thanks to Gladiator® GarageWorks, the leaders in garage organization, garage owners are getting new tools that allow them to organize their garage in a way to suit their individual storage needs.

The new Gladiator® Color Floor Tiles, Horizontal Bike Hook and Clean Up Caddy are the latest additions to the brand's robust garage product lineup. This further blends design and functionality for unique organization solutions, including those of the hobbyist. These new solutions directly address a recent survey that found that 40 percent of Americans refer to their garage as a storage unit or junkyard.

“Gladiator brand believes the garage should no longer be the final frontier for junk, but rather a place homeowners can express their creativity and individuality,” noted Lou Ann Schafer, Senior Marketing Manager, Gladiator® GarageWorks. “These three new smart additions to our product lineup will allow consumers to increase their garage’s usability while creating a space with a sense of fashion and continued practicality.”

  • The new Gladiator® Color Floor Tiles bring a splash of color to the garage adding red, blue, white, and black to the brand’s current silver and charcoal floor tile line-up. These new colors will allow customers to complement their style with unique patterns, and reflect their personality right under their feet.
  • Everyone from cycling enthusiasts to tots on training wheels will benefit from the new Gladiator® Horizontal Bike Hook. The Bike Hook exemplifies Gladiator brand's tradition of getting things off the floor and up into modular or hanging storage solutions.
  • The Gladiator® Clean Up Caddy is the first in a series of Smart Solutions Gladiator® GarageWorks will unveil in the coming months. By adding another level of organizational innovation, these additions will address the plights and pains of the Gladiator® brand customer, and make life easier one product at a time.

To find out more about Gladiator® GarageWorks and to explore its complete lineup, visit the newly revised Web site at www.gladiatorgarageworks.com.

About Gladiator® GarageWorks

Gladiator® GarageWorks is the leader in garage organization delivering innovative solutions that allow garage owners to organize their space in a way that suits their individual storage needs. It is the only garage organization system to offer coordinated appliances designed for the harsh garage environment.

Gladiator® GarageWorks offers a Premier pre-assembled line and Ready-to-Assemble line for do-it-yourselfers. Products are available through local garage dealers, retailers including Sears and Lowe’s or via www.gladiatorgarageworks.com.

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